Monday, April 5, 2010

Fa fa fa fa fashion

The chief characteristic of fashion is to impose and suddenly to accept as a new rule or norm what was, until a minute before, an exception or whim, than to abandon it again after it has become commonplace, everybody's "thing."

- Renato Poggioli, The Theory of the Avant-Garde
With that in mind, here's Stefany Anne Golberg on what she terms "American Bling":
There is an aspect of the American aesthetic that approaches design like a child. There’s a giddy lack of propriety, a joyful dismissal of taste, a love of big colors and sparkle. It’s connected to our attitude toward wealth, which often equates beauty with prosperity. In other words, if it looks rich, it must be beautiful. The shinier the better. This aesthetic of bling, though, is not simply about playacting at wealth; it’s about becoming lost in a fantasy of layers upon layers of artificiality and imitation. The Versailles that Larry Hart imitated in the Hartland Mansion (Versailles itself the classic contribution to Artifice) was not even the actual Versailles, but an idea of Versailles based on pictures of Versailles in a book and created with the mass-produced materials available to him at craft and hardware stores.

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